The history of LEENODERM® is that of a classic family business. As such, it begins with an old childhood memory that many people share: The memory of grandmother’s garden with its fragrant wild herbs, fully covered berry bushes and colourful vegetables. But also with the remembrance of how these natural products were used quite naturally for facial care.
The desire to combine this personal beauty tradition with the latest scientific methods has led Yousef Ablieh to the idea of founding a company. But only in connection with the experience and valuable advice of his wife Dr. Alia Abukiwan – an expert in the field of molecular biology and stem cell research – does LEENODERM really begin to take shape.